Wednesday, April 11, 2018

Bringing Back Victor Records

15 Minutes with Graham Alexander, President, Victor Corporation of America

Graham Alexander is a talented musician but he’s also an entrepreneur, historian, and music-label exec who has undertaken the enormous (and laudable) task of resurrecting Victor Records, the iconic brand that dates back to the earliest days of recorded music. We’re talking the label that recorded the likes of Sergei Rachaninoff and forged an exclusive recording deal with the legendary opera singer Enrico Caruso. More than that, Alexander has created a delightful live-performance space called The Vault in the small town of Berlin, NJ, about 20 miles from Center City Philadelphia and even closer to the site of the original Victor Talking Machine Co. in Camden. The venue is unique in that it’s home to the official Victor Records archive as well as an assortment of historical artifacts and memorabilia dating back to the earliest days of recorded music. We sat down with Alexander to learn more about his multi-faceted operation.



from
https://www.soundandvision.com/content/bringing-back-victor-records

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