Photography has evolved over time from Victorian portraits only the wealthiest could afford to smartphones that inspire users to snap shots of everything. And, sepia print photos can now be turned out on surfaces from canvas to coffee mugs. As every good photographer knows though, an impressive photo is all about lighting. Even if a print is dark and details are lost, technology from NewLight Portraits can infuse life and brilliance into any photograph.
Patented cutting edge LED technology illuminates NewLight photographs from within, transforming a great picture or logo into an extraordinarily vivid portrait. NewLight Portraits are self-contained units that are only 5/16 of an inch thick. They can be framed or hung on the wall as is. Inside of a NewLight Portrait are special LED lights, which highlight the focal points of any image. When the unit is turned off, it looks like a regular photograph. When the unit is turned on it illuminates an image from within, making it more crisp, vivid, and lifelike.
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Get the Free Guide“I always thought it would be cool if I could somehow use LED lighting to not only show off my family pictures hanging on the walls of my house, but to beautify the traditional sign,” says NewLight CEO Joe Brychell. “I never thought track lighting did family portraits any justice. So, years ago I started working on the concept of lighting photographs and signage from the edge instead of the front. After about 200 prototypes and what feels like a million hours of work, I came up with a patented technique to manipulate modern LED light to evenly distribute and also highlight the focal point of a photograph from the backside. It gives me such joy to know that our customers proudly hang our products in their homes, offices and place of business to show off what is really important to them.”
NewLight Portraits, which start at around $200, are available in print sizes ranging from 8×10 to 24×36 in portrait or landscape orientations. Each portrait includes an electric plug, switch and approximately 6 feet of cord. Additional extension cords are available if needed. Most people choose to run the cord behind the wall to the portrait.
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