Rovi has bought TiVo, everyone’s favorite DVR maker, and adopted its name. Why is this $1.1 billion deal so richly ironic? Rovi got its start in 1983 as Macrovision, a videocassette anti-copy system that caused strobing of images on playback of illegal tape-to-tape copies. As an unintended side effect, the system sometimes did the same even with authorized prerecorded tapes. So it’s quite an eyebrow raiser to see Macrovision’s successor absorbing a company devoted to personal video recording.
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